Dennis Wilson

Lead Growth Strategist

MBA, Digital Business, London School of Economics; Google Analytics Certified

14+ years experience

Dennis Wilson is a Lead Growth Strategist at Aura Digital, where she architects bespoke digital marketing strategies for high-growth B2B SaaS organizations. With 14 years of experience, Dennis has a profound understanding of how to translate complex data into actionable insights, particularly in the realms of advanced SEO, content marketing, and conversion rate optimization. She earned her MBA with a specialization in Digital Business from the London School of Economics. Dennis's professional philosophy centers on ethical, data-informed growth that prioritizes long-term brand equity over short-term gains. She believes in building robust digital infrastructures that continually adapt to evolving algorithms and user behaviors. Her notable work includes the acclaimed book, "The Organic Growth Playbook," which dissects the mechanics of sustainable digital expansion for modern businesses. Readers can expect her articles to be rich in practical frameworks, cutting-edge research, and real-world case studies designed to empower them with strategic clarity and tactical expertise in the dynamic digital landscape

Articles by Dennis Wilson

Digital Marketing

Stop Wasting Ad Spend: UA in 2026

The digital advertising realm is rife with half-truths and outright fabrications, particularly when it comes to effective user acquisition (UA) through paid advertising (Facebook Ads,…

Dennis Wilson · · 9 min read